This box design for Ford matches is perfect! I like how they used a pick up truck because they do help transport your supplies. In this case the truck holds your matches as you go about your day. They also stuck with Ford's blue and white color scheme. This was a smart decision because it gave this piece unity.I also enjoyed how writing was only on the back of the truck and one could only it view by opening the box. It is kind of like a book in a since because you have to open it if you want to learn more. This box definitely has character, which helps it be remembered.
Source: http://www.boredpanda.com/creative-packaging-designs-2/
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